Why do cutters apply the brilliant cut to fancy shapes?

• A. To minimize weight loss during cutting
• B. To preserve symmetry
• C. To maximize profit from oddly shaped or off-color rough
• D. To standardize a marketable appearance

Answer: (C)

The idea behind applying a brilliant cut to fancy shapes is to maximize value from rough that isn’t ideal in shape or color. The brilliant cut is designed to return the most light and sparkle, so when cutters work with fancy shapes that come from irregular or off-color rough, using a brilliant facet pattern helps the gem look exceptionally bright and lively. That optical appeal makes the stone more marketable and often increases its selling value, which is the main goal in this scenario. While symmetry and other considerations matter, they’re secondary to turning challenging rough into a gem with high visual appeal that can command a better price.